H2O Pure Blue Shower Head Water Filter

The H2O Pure Blue shower filter mainly uses KDF 55 and calcium sulfate mixture to clear out chlorine and several other common contaminants present in water.

Water quality has really been a problem here in the UAE. The water is usually hard or desalinated, and it’s often pumped full of chlorine. Showering in this water can have adverse effects on the skin and hair, especially when you’ve been using it for a long time.

Hair loss has been one of the major negative impacts for many here, and the main obvious culprit is hard water which contains chlorine and heavy metals like lead, mercury, and iron. Frizzy locks, hair looking dull, and skin and scalp irritations are problems for many here too.

The best thing you can do to prevent all these is to get a shower water filter that will remove all the chlorine and heavy metals from your shower water. While there aren’t many brands to consider, the H2O Pure Blue is probably one of the best among the few options available on the market today.

The company is based in Dubai, and it provides shower solutions that include shower filters, shower purifiers, and water-saving products. They develop and sell their products across the UAE (Dubai, Abu Dhabi, Umm Al Quwain, Sharjah, Fujairah, Ajman, and Ras Al Khaimah).

Their Pure Blue shower filter is amongst the best in the market, and it’s designed specifically for the UAE and the rest of the Middle East to help tackle the heavy-chlorinated hard water that always causes hair loss.

It’s a highly effective filter system that clears out nearly all the chlorine content in the water, as well as heavy metals, microorganisms, and other contaminants. It also reduces water hardness, so you get soft shower water that’s cleaner, safer, and healthier for both your skin and hair.

The filter itself is quick and easy to attach, requires less maintenance, and has little to no effect on the shower pressure. It’s attractive and well-built too. Users seemed generally pleased with it as many reported that it made a big difference to both their hair and skin.

In this review, we’ll dig deeper and share more details about this shower filter, from its performance to some of its downsides. So, keep reading to learn more.

The Filtration Process

The H2O Pure Blue shower filter mainly uses KDF 55 and calcium sulfate mixture to clear out chlorine and several other common contaminants present in water. It does this so effectively, much better than filters that only utilize activated carbon filter medium. Plus, the KDF 55 is sandwiched between two filtration pods that equally help to remove contaminants further.

When the shower water enters the filter, it first goes through the first filtration pod, which clears sand, dirt, rust, and other undesired matter.

From there, it passes through the KDF 55 medium, which is probably one of the highest-grade filters capable of greatly improving water quality. It’s basically a finely granulated formulation of copper and zinc, which has also been mixed with calcium sulfate. It’s designed specifically to handle water with high chlorine content.

The media is able to effectively filter out over 98% of the chlorine content in the shower water, which is particularly important in the UAE, where all the water comes pumped with lots of chlorine. Hydrogen sulfide is equally removed from the water in the process, so no chlorine or foul smell caused by it or hydrogen sulfide is left in the water after going through the filter.

The KDF 55 is also able to effectively remove up to 99% of all the dissolved heavy metals present in the water, which includes lead, copper, mercury, chromium, iron, and others. The media as well kills bacteria and prevents the growth of algae, mold, fungi, and bacteria within the filter housing.

The other benefit is that it softens the water. It acts on the calcium and magnesium carbonates that may be present in the water, thereby helping reduce and control limescale.

From the KDF media, the water finally goes through the second filtration pod, which cleanses it further, just before it’s released into the shower head.

The shower water you get is cleaner and healthier for both the skin and hair. By effectively removing all the chlorine from the water, the Pure Blue shower filter will help improve dry and sensitive skin by reducing the presence of skin rashes and blotches, as well as the appearance of wrinkles or premature aging by helping the skin lock in moisture.

Besides that, there’s a considerable reduction in most hair problems like hair loss, thinning hair, dull hair, dry scalp, and dandruff since the hair can preserve its natural moisturizing oils efficiently. Additionally, it can reduce respiratory conditions like bronchitis/asthma, which can result from chlorine inhalation.

Most users were very satisfied after installing the filter, with many reporting that the difference in the quality of their shower water could be noticed immediately. The water is much better and refreshing. It feels cleaner and gentle on the skin.

Users mentioned that they could feel and see the difference in their skin and hair after just a few weeks of using the filter. The most significant change is that hair fall/loss decreases drastically, which, as we mentioned earlier, it’s one of the major effects of using UAE water. Most users reported that their hair felt much stronger and softer than before, plus the itch in their scalp was gone since installing the filter.

There’s also a great improvement on the skin, especially for those that suffer greatly from dry skin. Many mentioned that their skin felt soft and looked younger and radiant, with no rashes, appearance of premature wrinkling, or the drying effects of chlorine exposure.

In general, the results are quite impressive. Within just a short time of using the filter, you get soft, clean, healthy skin and hair. Moreover, the KDF media is 100% recyclable and has no chemical additives, and it can filter both cold and hot water.

The major downside is that it’s not able to remove organic chemicals, such as pesticides, herbicides, VOCs, and disinfection byproducts, or parasitic cysts like giardia and cryptosporidium.

Flow Rate

There’s no significant effect on the shower pressure after installing the H2O Pure Blue filter. The water flow from the shower head remains powerful, as reported by many users. However, it doesn’t remain that way throughout.

There were claims that the water pressure starts to slow down over time (after probably 4 to 5 months of use) because the filter wears down and gets blocked by the contaminants it has trapped. You have to replace it to get the water pressure back to normal and ensure that your shower water remains clean, safe, and healthy.


Installation is an absolute breeze. It’s so easy that anyone can do it, and you can set the filter in different ways. It comes with universal fixtures that allow you to fit it on either a fixed showerhead or a handheld shower without having to replace the existing fixtures.

To install it on a fixed shower head, you simply unscrew the shower head from the shower arm or pipe connection by turning it anti-clockwise, attach the Pure Blue filter by turning it clockwise, and then attach the shower head right to the bottom of the Pure Blue filter. From there, you just turn on the water, and you are good to go.

The handheld shower installation is just as easy as the fixed shower head installation. You simply unscrew the shower hose from your shower tap or shower arm, attach the Pure Blue filter by turning it clockwise, and then attach the shower hose right to the other end of the filter.

Both installation processes are basically straightforward, and H2O Pure Blue has even included an adjustable brass ball joint connection to help prevent damaging your shower hose. An angle adapter is equally provided to allow you to set the filter in tight spaces.

It’s a handy addition, especially when your shower fittings are small/too tight and there’s not enough room to fit the filter in. You can attach the filter to all standard shower hoses and pipes – it can’t fit old-style shower hoses.

There’s no water leakage from this Pure Blue system. Nearly all the users mentioned that it fits tightly whether connected to a fixed or handheld shower head. The connection points are watertight. Additionally, unlike carbon-based filters, water comes out clear immediately. You don’t have to really run water through the system for several minutes to clear out particles.

All the installation instructions for different types of showers are provided in an attached booklet. The package includes the universal fixture, the filter housing with the filter cartridge, the angle adapter, and a user manual.


The unit comes with just one filter cartridge, which has a decent lifespan. The only maintenance you’ll need to do is change the filter cartridge. It will require replacement every four to six months depending on your water quality, usage, and your general showering time, plus the number of people using it.

It can last the entire six months period if the usage is two showers per day. Anything more than that, and the best it can do is 4 or 5 months, or even lesser if the chlorine content in your water is higher or if you take longer showers.

Knowing when to exactly change it is a bit of a challenge because the unit doesn’t have an indicator to alert you. However, you can sign up on the company website for a reminder for the filter change, and they’ll actually send you reminders when your cartridge change is due. It’s not the most effective way, but it at least saves you the trouble of having to keep track of the filter life yourself.

The other way you can know when the cartridge needs replacement is when the pressure of your shower water slows down or when the dryness in your skin and hair returns.

Build Quality

We were impressed with the quality of this Pure Blue filter. It feels really solid and durable. The housing is chrome-plated and scratch-resistant – it’s not likely to crack or break, which is the case with most plastic filter housings out there.

The design of the whole unit is quite amazing too. The chrome finish of the housing is sleek and attractive. It will fit in seamlessly with all shower fittings or bathroom fixtures, plus the color doesn’t fade over time – the housing will maintain its sleek chrome look throughout.

The whole unit is also pretty compact, measuring just 17 cm long. It will fit in most tight spaces, but you have the angle adapter to help you out if it doesn’t. Generally, compared to other shower filters out there, this Pure Blue filter system is distinctly superior with regard to design and build quality.

Final Remarks

The H2O Pure Blue shower filter is a definite must-have if you stay in the UAE because it’s specifically designed to handle the hard and heavily chlorinated water of the UAE. It’s able to effectively filter out all the chlorine content in the water along with heavy metals and microorganisms, thereby significantly improving the health of your hair and skin.

Nearly all users were really pleased with its performance, especially because hair loss is drastically reduced with just a few weeks of using the filter. Hair loss is a major concern in the UAE, and the main culprit for this is usually chlorinated water.

Therefore, we would highly recommend this unit if you want a shower filter that effectively prevents hair fall. It’s a great option too for anyone who just wants to improve their hair and skin appearance and health. It’s best for all hair and skin types. The installation is pretty straightforward, and it requires little maintenance.

The H2O Pure Blue offers a 2-year warranty on the filter system, and their customer service is amazing, as attested by users. They are very cooperative and well informed about their product and quickly respond to inquiries, providing required information fast and in detail. Their delivery service is also great, and they deliver the unit all over the UAE.

Things we like

  • Decent filtration stages to remove contaminants
  • Comes with eco-friendly and careful package
  • Maintain steady water flow with strong intensity
  • Quite sturdy and durable with scratch-resistant material
  • No hassle installation through easy-to-understand instructions
  • Backed by a 2-year warranty from manufacturer

Things we don't like

  • Filters might get stuck after several months of use
  • Unable to remove organic chemicals

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Historical Price Chart

This is one-year-history price chart of the H2O Pure Blue Shower Head Water Filter.

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H2O Pure Blue Chrome-Plated Detailed Images

H2O Pure Blue Chrome-Plated Shower Head Water Filter
H2O Pure Blue Chrome-Plated Shower Head Water Filter
H2O Pure Blue Chrome-Plated Shower Head Water Filter
Real life installation

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